During that whirlwind of destruction and letting go that I mentioned last week, I came across a marketing piece I wrote over 10 years ago when I started my business.
It was kind of like finding an ancient document, coffee stained and frayed at the edges. And as I sat down to decipher it, I realized that back then I’d tried to write a script for not only what I do, but for how my clients were going to react and progress in our work together.
This made me smile, because as it turns out, my work is so not like this.
Somewhere along the way I remembered (thankfully) that everyone is unique. You’re always growing, changing, shifting. You can’t be boxed in to some preconceived script. And certainly, I’m unique too. So when our individual chemistries collide and combine and coalesce, who knows what the outcome will be?
But that’s the beauty of this thing I do.
The most profound insights and meaningful changes come when we take a risk, toss out the script, and jump in. That seems to be a truism in my work, and often in life, too.
Still, I understand that it can be scary.
New clients often want that script. They want to know how things will play out. So I try to listen for their deeper needs, those that are below the fear and worry. Then together we dip into a big pot of possibilities, creating not so much a structure, but more a pattern for the shared improvisation that will come in our work together.
In the end I’ve come to learn that improvising together this way is a wondrous thing. And we miss a lot when we stick too closely to the script.
How about you? What opportunities do you have to toss out the script and improvise?